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Short videos: The future of marketing communication

Urban Marketing Group Staff

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The general consensus for those who have millennial (and younger) children or colleagues is the preference of this generation for videos.

For those who are 30 and under, YouTube and Facebook videos are the main choice of entertainment and communication. It is imperative for any business or brand targeting this huge market (remember: 50 percent of Filipinos are under the age of 23), to plan a marketing communication strategy with videos at its core.

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Conferences and Conventions

Join 100 Global Speakers in Ghana for the largest tech summit in West Africa!

Urban Marketing Group Staff

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Ghana Tech Summit is a 3 day international program to be hosted on July 18-20, 2018 (WednesdayFriday) at Accra International Conference Center featuring 100 global speakers and 1000 attendees. The central theme of the global summit is to “catalyze entrepreneurial and business ecosystems in emerging markets”. The multi year event is a 12- year initiative of the Global Startup Ecosystem (GSE) which brings together hundreds of entrepreneurs, investors, digital marketers and creatives together in to targeted cities around the world to accelerate tech, innovation and economic development within the host country.
Each year, GSE brings speakers from

Google, Facebook, Uber, Linkedin, Github, Sendgrid, Youtube, Forbes, Inc Magazine, Fast Company, Black Enterprise, Ebony Magazine, and Essence Magazine to top cities Latin America and Africa.

Top 3 Reasons to Attend:

  • Hear cutting edge insights on startup ecosystems, tech, innovation with 100 top global speakers. Previous speakers include the Jack Dorsey (Founder of Twitter/Square), President of Haiti, His Excellency Jovenel Moise, Venture Capitalist investor of Airbnb and Facebook Ben Horowitz, and the Founder of Draper Associates and Draper University- Tim Draper.

  • Network on the with 1000 global influencers. The summit is held at Accra’s largest conference center featuring 30 panel sessions and workshops alongside multiple parties, roundtables and partner events. Also enjoy partner tours across Ghana with top professionals.

  • Make an impact and shock your peers. How many can brag about contributing to a unique global initiative in Africa? Your photos from this experience is guaranteed to capture something special. Come make history with us. Our previous generated over 105 million social media impressions and 87 global press mentions.

The last batch of tickets are now live via http://ghanatechsummit.com/.

For sponsors interested in being invited to the event or included in the next press announcement, please email interest to info@ghanatechsummit.com.

Use code “gse” for your discount code which expires within 72 hours. Visa upon arrival is available for ticket holders who purchase before July 11th.

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Education

Teenager Gets Accepted into 83 Colleges, Receives $3 Million in Scholarships

Urban Marketing Group Staff

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Business News

These are the cities where working women see the most success in their careers

Urban Marketing Group Staff

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More women are working than ever before. In 1948 only 32% of women were in the labor force nationwide and as of February 2018, that number is now at 57%. However, there are certain cities that are home to more successful women than others. SmartAsset looked at 100 cities in the U.S. and based on their percentages of full-time working women with annual incomes of $75,000 and up, women business owners and women over 25 with bachelor’s degrees and ranked them. They also factored in housing costs as a percent of full-time working women’s earnings, median earnings for women working full-time and the unemployment rate of women aged 25 to 64.

Read full story HERE

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