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10 Instagram Best Practices You Should Be Following in 2020

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Instagram best practices continue to change. As new advertising, creative, and sales tools come online, brands are discovering new ways to engage users. For breakout success in 2020, you’ll need to keep up with the latest trends and make full use of what Instagram has to offer.

Just consider what your brand is up against.

Last year, businesses spent roughly $20 billion to advertise on Instagram. That’s $5.1 billion more than YouTube earned in 2019. This year, competition for Instagram users’ attention and loyalty will only grow more intense. Instagram Stories alone is expected to earn $1.7 billion in sales in 2020—with 150% revenue growth year over year. 

If you currently use or plan to use Instagram for business, best practices should guide your efforts. These 10 best Instagram practices are key to improving your results in 2020.

Bonus: Download a free checklist that reveals the exact steps a lifestyle photographer used to grow from 0 to 600,000 followers on Instagram with no budget and no expensive gear.

10 best practices for Instagram

Instagram is the place to showcase your brand authority, personality, and heart using the latest and best tools and techniques. Generic won’t cut it on this platform. If your presence is lacking, you’ll forfeit opportunities to connect—and lose out to other brands.

Here are ten ways to take your Instagram presence to the next level.

Read all @ Hootsuite

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Invitation For You to Participate in The Upcoming “Mental & Emotional Well Being in Times of Crisis” Supplement – August 13th

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THE AWARD WINNING AFRICAN AMERICAN NEWSPAPER

CELEBRATING 55TH YEAR OF SERVICE

HEALTH, WELLNESS, and NUTRITION SUPPLEMENT

Your Invitation to Participate in The

Mental & Emotional Well Being in Times of Crisis Edition

FACT:   African Americans are at greater risk for health complications from infancy through adulthood.

FACT:  Knowing what risks to look out for will help you live a healthier life!

The Washington Informer will produce and publish quarterly pull out keepsake supplements on issues related to health, wellness, and nutrition in an effort to provide valuable information that may make a positive difference in the quality of life for our African American community.

The Washington Informer will publish the next installment of our highly anticipated Health, Wellness, and Nutrition special issues to address “Mental & Emotional Well Being in Times of Crisis” in our August 13th edition,

We will not only continue to discuss all aspects of the corona virus but will also examine other areas related to the mental health and wellness of our community.

Deadline for space reservations and submissions is August 3rd. Our papers are flying off the stands as people trust the information we distribute.  We will also distribute a digital edition through our web site, eblast and social media.

View our most recent edition @ https://www.washingtoninformer.com/march-2020-health-wellness-nutrition-supplement/

About The Washington Informer:

The Washington Informer is African American woman owned multi-media organization. Having recently celebrated 50 years of serving the community:

  • we reach about 42,000 print readers each week
  • 7500 eblast subscribers
  • 11 million monthly social media reach via Facebook, Twitter, and Instagram (and growing)
  • over 225,000 monthly page views on our website and our events reach the community at the grassroots level

The value of the outreach to the local community and the value of showing a relationship with The Washington Informer is something that cannot be measured…It may not be quantifiable. You can put all the measures you want on it, but how do you measure the partnership with an organization whose primary mission is to serve the African American Community?

We regularly win awards for our supplements, and this series will be of the same quality so your participation will provide you with tremendous value.

We offer sponsorship and advertising opportunities, while you help to provide high quality education and guides to services that address the issues of health disparities.

An informed and motivated community will yield the best potential advocates and participants for your programs or initiatives, and it is our belief that these supplements can help you to Educate, Inform, and Empower, our community by delivering messages through The Washington Informer.

SPONSORSHIP LEVELS

I – TITLE or PLATINUM (2) – $7,500

  • Two (2) full page color ads
  • One (1) half page color ad
  • Editorial space for two informational articles (500 – 750 words)
  • Logo on cover

 II – GOLD (2) – $5,000

  • One full page color ad
  • One half page color ad
  • Editorial space for two informational articles (500 – 750 words)

III – SECONDARY (4) – $3,500

  • One full page color ad
  • One half page color ad
  • Editorial space for one informational article (500 – 750 words)

ADVERTISING OPPORTUNITIES

  • Full page color – $3,000
  • Half page color – $1,500
  • Quarter page color – $1,000
  • Advertorial Submissions (500 – 750 words) – $900

DISTRIBUTION & VALUE ADDED

  • Inserted into Washington Informer total press run
  • Additional stand-alone copies made available upon request for your internal distribution (cost $250 per thousand)
  • Posted and archived on www.washingtoninformer.com
  • Distribution @ The Washington Informer store located within Dulles Airport
  • Distributed through Washington Informer via email blast (7,500 subscribers)
  • Distributed through The Urban Marketing Group email blast (27,000 subscribers)
  • 50,000 ROS Web site banner impressions

Please keep in mind that this is an opportunity to submit informational and educational articles as well as advertising.

Read more about The Washington Informer HERE.

To reserve your space, please contact The Urban Marketing Group @ 202-642-3894 or click HERE

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How to Use Instagram Tagging: A Strategy for Exposure (Watch on YouTube)

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Rakhels Live Cuisine – The Friday Menu

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Rakhel’s Live Cuisine❕

The Friday Menu  👈

 

#urbanmarketinggroup
#rakehelslivecuisine
#friday
#tgif
#orderin
#dmv

#southernstyle

#wedeliver
#delivery
#vegan
#organic
#kale
#delicious
#spiced
#platters
#burgers

CALL NOW 202-240-473-4073 to order 10am – 5pm

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