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PVH Corp. Named to Forbes’ Inaugural List of the Best Employers for Women

Urban Marketing Group Staff



NEW YORK–(BUSINESS WIRE)–Jul 24, 2018–PVH Corp. (NYSE:PVH), one of the world’s largest apparel companies and owner of iconic brands including  CALVIN KLEIN, TOMMY HILFIGER,  Van Heusen,  Speedo, Warner’s  and  IZOD, today announced it has been named to Forbes magazine’s inaugural list of America’s Best Employers for Women. PVH ranked No.187 overall.

This press release features multimedia. View the full release here:

PVH hosted a special session of its “Women Who Lead” speaker series featuring members of the PVH Board of Directors.

The list of 300 American companies encompasses 16 industries and represents those that are creating the best workplaces for women.

“We’re honored to be recognized for our commitment to creating an inclusive and diverse environment,” says Emanuel Chirico, Chairman & CEO, PVH Corp. “We value women at our company – as we do all of our associates – for their individuality, and we believe that everyone should be respected for their unique contributions and perspectives. It’s what makes PVH a great place to work.”

Inclusion & Diversity is central to how PVH conducts business and the company continually advances its commitment to its associates by incorporating feedback from its associate engagement survey, known as PVH Listens. PVH has also introduced Business Resource Groups (BRGs), voluntary, associate-led groups that share commonalities to foster inclusivity and support the company’s business objectives. Current BRGs include groups supporting women, working parents, LGBTQ associates and African American associates. The company recently introduced several programs, such as a global pay equity audit, an expanded parental leave policy and the launch of a flexible workplace program in the United States in response to input from these initiatives.

“As a member of PVH’s Inclusion & Diversity Council, I’m proud to be involved in creating a culture where inclusivity is engrained in our Core Values, and women feel supported and empowered to reach their full potential,” added Dana Perlman, SVP, Treasurer, Business Development and Investor Relations.

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Business News


Urban Marketing Group Staff



In many ways, 2017 proved to be both triumphant and bumpy for the nation’s largest black-owned businesses.

Several companies on this year’s BE 100s had robust revenue growth. Others struggled with increased competition, customer retention, and setting themselves apart from larger mainstream rivals. Most still possess resourcefulness, creativity, and other resilient qualities. As such, they have developed the rare entrepreneurial drive to succeed in an uncertain business climate.

There were significant shifts, however: Coca-Cola Beverages Florida L.L.C. became a new billion-dollar revenue addition to the Top 100 rankings. And on the BE BANKS list, OneUnited Bank edged out Carver Federal Savings as the nation’s largest African American banking institution.

To find out the firms that comprise this year’s BE 100s—America’s largest black businesses across industrial/service, automotive and financial services sectors—you will find our series of lists and summaries of their performance here. This article represents a series of reports on how the BE 100s have fared in each industry. Our Annual Report on Black Business begins with a review of the leading black-owned businesses among industrial and service firms.

Read more at Black Enterprise by Jeffrey McKinney

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Business News

Nike Nearly Dropped Colin Kaepernick Before Embracing Him

Urban Marketing Group Staff



Nearly a month after Colin Kaepernick was revealed as the face of Nike’s groundbreaking new advertising campaign, the unveiling videohas garnered more than 80 million views on Twitter, Instagram and YouTube.

The ads have sent Kaepernick into a new realm of celebrity, quickly becoming among the most talked-about and successful campaigns in recent years. And they have allowed Nike, which has a history of provocative marketing campaigns, to capitalize on the so-called Resistance movement in a way it only recently realized it could.

They are also yet another vehicle for Kaepernick to raise his own profile as a sort of civil rights entrepreneur unlike anyone before has, certainly in sports. He has signed deals to write a book — which is set to be published next year and will be accompanied by a speaking tour — and to develop a comedy series.

But it almost didn’t happen. In the summer of 2017, a debate raged in Nike’s headquarters in Beaverton, Ore., over whether to cut loose the controversial, unemployed quarterback — and the company very nearly did, according to two individuals with knowledge of the discussions who requested anonymity because of nondisclosure agreements each has with Nike.

When the company did decide to embrace the former San Francisco 49ers quarterback, it risked angering the National Football League, a Nike partner since 2012, but the company ultimately decided it was a risk worth taking, given the credibility the company would gain with the young, urban market it has long targeted.

Kaepernick ignited a national discourse in 2016 when he began kneeling during the playing of the national anthem before games to protest racism, social inequality and police brutality. He left the 49ers after the 2016 season and became a free agent, but executives throughout the N.F.L. considered him radioactive because of his on-field protests, which drew vocal criticism from President Trump, and no team signed him.

That left Nike’s sports marketing group flummoxed. There seemed to be little they could do with a lightning-rod professional football player who was not playing football.

Read more at The New York Times

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Business News

Disney redraws first black princess after anti-racism campaigners claim her skin is ‘too white’

Urban Marketing Group Staff



Animators have been forced to re-draw Disney’s first black princess after anti-racism campaigners claimed she had been ‘whitewashed’ with lighter skin and straighter hair for her latest role.

Princess Tiana was the first black Disney princess, created for the film ‘The Princess and The Frog’ in 2009. She has been re-animated for the new film ‘Wreck It Ralph 2’, in which all the princesses have a sleepover.

When the trailer was released in May, fans noticed she looked considerably different – her skin was lighter and her corkscrew curls had been tamed to gentle waves.

Color of Change, an anti-racism charity that set up a petition to tell Disney to “stop whitewashing” their black characters, said it had been in conversation with Disney, which agreed to restore the princess to her “original depiction”.

Read more here

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